Website happiness for coaches and therapists who need more clients

How would you like to be able to build a website which you love, and which brings you all the ideal clients you need?

All from the comfort of your own desk with an experienced mentor by your side.

Without having to pay a web developer ever again.

Find out how WordPress Happy can take the online visibility of your business to the next level.

Are you a small business owner who is…?

In need of more clients

You have amazing services and gifts to share, but are not sure how to find your ideal clients

Not ready to invest in a designer

You really need some direction with the design, but don’t have the budget yet to hire someone.

Anxious about technology

You have an idea of what you’d like to create, but are not sure you can navigate all the tools you need to succeed.

Let’s do this!


You CAN have the freedom and flexibility to build your own WordPress website


You CAN become confident with the technology so you can grow your website as you scale your business


If you’re willing to put the time in, you CAN do this yourself without paying a designer to do it for you

Introducing the WordPress Success Bootcamp

A 12-week bootcamp which delivers easy to follow video tutorials in plain English, where you have an opportunity to go through each module with weekly group coaching, so you never get stuck, and you keep driving forwards.

You will watch over my shoulder as I build out a website so you can literally copy the steps that I take and use it as a recipe for creating your own amazing site.

By the end of the program, you will have created and your very own WordPress website with the web address of your choice and email addresses to match.

“Vicky has been the most fabulous WordPress coach and has guided and supported me through every step of the WordPress Happy programme. Not only does Vicky have an in depth knowledge of WordPress she is also incredibly helpful and it felt like she was as excited about my progress as I was. I couldn’t have asked for a better person to work with and I’d absolutely recommend her to anyone who is a novice and looking for some marketing or website support, or who would like to learn how to build their own website.  

Not only have I ended up with a new skill and an amazing new website, I’ve also had the hands on support of an expert along the way.”

Alana Curzon

Aisle & Style


Why it took me so long to build my first  site

When I left the world of corporate marketing, my first role was as Marketing Director of a conservation organisation in California.

We had a website, but didn’t have the budget to pay for updates, so I started to learn how to make changes myself. It was 2002 – the world of the internet was new and exciting, but my only learning resources were bulky and slightly terrifying books of code.

When I returned to the UK, I discovered a real drive in small businesses needing strategies to gain results from their websites.

And so, in 2003, my digital marketing agency was born.

Image of Vicky Etherington

But I was overwhelmed with the set up. The hosting, the domain names, which tools to use, what to invest in, what to steer clear of, and much much more.  The mistakes I made were monumental, time-consuming and expensive. I spent many nights scouring through books and webpages for answers to undo the knots that I tied myself in day after day. And I became hungry to learn.

Now I help small business owners with all aspects of their online technology, from websites and landing pages, to email marketing and client attraction. It’s what I love to do, because I realise how crippling technology overwhelm can be, and in my 14 years of being an internet marketer, the experience I have gained from my own mistakes, is invaluable to help guide other entrepreneurs through the minefield of potential pitfalls.

Most of all, I love to see people succeed online. The opportunities to extend our global reach have never been so tangible as they are right now. Enabling small business owners to build communities and realise their potential beyond their local boundaries is a wonderful privilege.


Imagine for a moment…


That you have 14 years of marketing and website experience behind you to make sure you work this out


That you can see the finished product of a website that you love and are totally confident in updating


That technology no longer becomes a barrier to you sharing your services with the world


That your website attracts your ideal clients and helps you grow your business


What you will learn in the next 12 weeks

  • HOW TO IDENTIFY YOUR AUDIENCE. This is the cornerstone of all things marketing and a crucial element which so many people overlook. This module will set you up for creating a website which attracts all the clients you need.
  • DOMAIN NAME REGISTRATION AND HOSTING. Not only where and how to register your domain name and host it, but we’ll talk about considerations to take into account for your domain name if you don’t have one yet. We can even brainstorm ideas together to help you choose one which will work best for you.
  • FONTS, COLOURS AND IMAGERY. Very few of us are trained graphic designers. Many people have an idea of what they like, but don’t feel able to create something themselves. We’ll talk about some of the crucial aspects of the visual components of your site to make sure that you have something you are proud of sending people to visit.
  • WORDPRESS AND THEMES. You’ll learn about themes, what they are, how to install them and how to switch between them.  To take away the overwhelm of theme choices, you’ll be introduced to the theme that I now use exclusively on my websites, and how you can customise it to your needs with an easy-to-use editor.
  • CONTENT. Understanding what pages to include, how to structure your content and how to craft your messaging is critical to a successful website. You’ll learn all of this and more.
  • BLOGGING. The fundamentals of why you should be blogging, and the practicalities of how to create your blog posts.
  • PLUGINS. What you need and what you don’t need.
  • MAINTENANCE. Keeping your website in good shape.
  • CREATION. And of course, you’ll learn how to pull it all together into web pages which are going to deliver real business results for you.

Using a weekly tutorial video meant I could watch it as many times as I needed to and at the times most convenient to me and having the weekly telephone consultation provided the deadline I needed to prioritise the tasks into my work schedule each week.

Thank you for giving me the opportunity to experience the great sense of achievement that I now feel.

Shelley Williamson

Here’s how it works

This is not a self study course. It includes group coaching sessions to keep you on track. This is a 12-week workshop with a real outcome at the end of it.

You will have help from me each week to help you implement the techniques you are learning.

  • The tech set up is done for you. You’ll be provided with a safe space with a WordPress installation without it affecting a site that you may already have life. This is your student area which is available for as long as you need it. We will migrate your new site to your domain name once it is ready.
  • A video tutorial is delivered to you every week. 4 consolidation weeks are included to give you a chance to catch up if you feel you are falling behind at any point (life gets in the way sometimes).
  • At the end of each tutorial, you will be given assignments to implement on your own website project.
  • We get together each week on a group call to discuss the tutorials and go through your assignment together.
  • You’ll have continual access to an exclusive Facebook support group which I check into every week day. You can post questions in here, feedback and gain support from your peers who are also completing the program.
  • You should plan to set aside 6-10 hours each week to go through the video tutorials, the assignments and our coaching call.

The group coaching call will enable us to:

  • Go through your assignment together.
  • Identify any areas where you have struggled.
  • Brainstorm ideas.
  • Set a plan for your next steps if you haven’t finished the assignment.

The additional 4 weeks are to give you support during weeks where you may be catching up or needing extra time to create content.

By the end of the twelfth week, you will have a fully functioning website live on your domain name.

If you want to work through the program faster, speak to me about having full access to all the tutorials from the outset so you can work at a swifter pace.

What’s the cost of NOT doing the Bootcamp?

website frustrationThis isn’t just another online course that you buy and leave on the shelf. With me as your mentor you will implement, take action and achieve the success that has been eluding you up till now.

With my personal support and guidance you will eliminate all overwhelm and lack of direction and move forward with unshakable confidence and faith in yourself. I will help you maximize your potential and take your levels of success both personally and professionally beyond anything you have experienced before.

You get to avoid the meltdowns, the feeling of not knowing where to turn for help, and the expensive mistakes which are inevitable with a project like this.

You save MASSIVES of time, because I have made all those mistakes in the past, and I lead you on the most direct route from start to finish. I don’t let you get caught down rabbit holes wondering which way to turn. Instead, you’re guided towards the most productive way to get your next stage completed. Leaving you with the time, energy and sanity for you to grow your business in other ways.

My step-by-step method is a PROVEN process which works. And I give it to you in a systematic format which you can follow, ensuring that your website is not another half finished project which never sees the light of day.

Stop neglecting your website

Invest in yourself

Learn a new valuable skill

Take your marketing to the next level

Grow your business

Gain invaluable mentorship